European Regional Development Fund
Cserehát AP - Build and promote local image
- AcronymCserehát AP - Local image
- Call IDSKHU/1802
- Priority AxisPromoting employment
- Specific objective3.1 Decreasing employment inequalities among the regions with a view to improving the level of employment within the programming region
- Registration No.SKHU/1802/3.1/001
- Total Project budget155,032.76 €
- Total ERDF awarded131,777.84 €
- Project start date01 April 2021
- Project end date31 July 2022
- Websitehttps://tape-ap.eu/
- Project statusClosed
Microregion Szép Cserehát is a rural area where agriculture plays a dominant role. Agriculture and agricultural products represent great potential for the region concerned., while on the other hand a long array of negative factors hinders the development of the sector. The most important problems the project is responding are:
• Low competitiveness of local producers
• Low marketing of the local products and poor marketing activities
• Problems in organizing sales
• Decline in agricultural knowledge
According to these problems, specific development needs and interventions were identified. The main objective of the project is to improve sustainability, employability and stability of agricultural economics and to strengthen local agro production and competitiveness of local producers.
The main objective will be reach thanks to the implementation of specific objectives, which are:
1. Development of new regional brand together with the brand strategy
2. Development of local agro study
3. Creation of a data register of local producers where unique feature of regional production will be identified and creative business and sustainable model will be proposed and deployed
4. Organization of cross-border markets/agro events and regional EXPO
5. Creation of web application serving for better connection between producers and purchasers
Citizens and businesses will benefit from higher accessibility, trust and quality of local products as well as from higher reputation of local producers leading to higher regional economic performance. Thanks to the organization of common agro events we plan to promote the production of partners within the TAPE and we would like to make the outputs of the project more visible for a public. Based on active promotion and organization of regional EXPO, we plan to affect more SMEs and Self-employees in agro production to join the created cross border network, cross border registry and to gain benefits from regional brand.
Related TAPE: Employment Cross-border Action plan of the Cserehát micro-region
Web: https://tape-ap.eu/
Partnership
Lead Beneficiary / ERDF awarded
Jövő Útja Nonprofit Korlátolt Felelősségű Társaság
3525 Miskolc, Városház tér 1. A ép. 112
44,394.65 €
Beneficiary 1 / ERDF awarded
Ekonomická univerzita v Bratislave
852 35 Bratislava, Dolnozemská cesta 2410/1
87,383.19 €
AGRO FESTIVAL IN HIDASNÉMETI
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On 24th July 2021, thanks to the Build and promote local image project, we welcomed farmers and the public to the Agro Festival in the Hungarian village of Hidasnémeti. Craft and farm stalls were full of great local products.
- SKHU/1802/3.1/001 (9)
